ITME ON THE ROAD | A PARTNERSHIP BETWEEN ITME
& THE JCC ASSOCIATION OF NORTH AMERICA
In May 2023, coincident with Israel’s 75th birthday, Inside The Middle East | Intelligence Perspectives [ITME] launched a unique partnership with the JCC of North America’s Center for Israel Engagement.
To kick off ITME ON THE ROAD, Avi briefed the JCC Association of North America’s Board of Directors at their Annual Meeting in New York. He then traveled to a select group of nearby communities, where he presented sample programs from the ITME curriculum.
Based on the success of the pilot, the next phase was scheduled for October and November 2023. Over the summer of 2023, we worked with JCCs on the West coast to customize programs for a wide variety of audiences, including Board Briefings, Community Events, and Staff and Professional Training for JCCs and Community Organizations.
On October 16th, we were supposed to fly to the US to begin the 2nd phase of ITME-ON-THE-ROAD on the West Coast. However, believing Avi as an educator was more valuable in Israel at the last minute, in consultation with JCC professional leadership, we decided to postpone the trip.
Since then, we have been working with JCCs across North America to provide customized programs for Boards, communities, professionals & staff, helping them understand the war.
The success of the pilot, along with the popularity and impact of the briefings during the war, has led many JCCs to seek continued and ongoing ITME education for their communities, staff, and professionals.
Given the increased interest, in addition to continuing to expand ITME-ON-THE-ROAD, our intention is to integrate more virtual programming into our partnership and offer JCCs ongoing educational enrichment opportunities to expand their knowledge and enhance their understanding of the Middle East and Israel.
Based on the live and virtual success, there is great demand for ITME-ON-THE-ROAD. The next tour is scheduled for February – March 2024.
PILOT SPRING – SUMMER 2023
ITME and its principal educator, Avi Melamed, provide the leading, multi-modality learning experience about Israel and the Middle East. Content is current, compelling, and apolitical. ITME bridges preconceived notions, using historical context and contemporary resources to help program participants learn HOW to think about Israel and the entire Middle East, not WHAT to think, and to enable ongoing, authentic dialogue to strengthen interpersonal and communal ties.
As Israel nears a tremendous milestone, the Middle East is entering a new era. ITME sees this new era as an opportunity to solidify a new connection to Israel and anchor Israel as a central component of American Jewish identity. To understand Israel, you must understand the Middle East.
In May 2023, coincident with Israel’s 75th birthday, JCC Association and ITME will initiate a unique partnership through JCC Association’s Center for Israel Engagement.
Avi will present to JCC Association Board of Directors at its Annual Meeting, and he will travel to a select group of nearby communities to present sample programs from the ITME curriculum.
This sneak preview, as a prelude to a larger national program, is designed to demonstrate ITME’s distinct apolitical, non-partisan approach as a platform to create and foster an inclusive, positive, productive, and tolerant dialogue and discussion among people that span the ideological and political spectrum.